 Successfully blog yourself to more business
by taking advantage of this unique
opportunity to attend OUR FIRST:
Build a Blog Website Workshop
Who should attend?
Entrepreneurs and business owners who need and want an extremely cost-effective, very professional looking, effective, efficient, search engine friendly website that they can create and manage themselves in just a few days with the hands-on assistance of an expert. If you already have a website and want to add a blog to it, this course is for you too.
"I'm excited to announce a new workshop for Nevada Small Business Development Center clients and friends. The value of a professional looking website and the power of blog technology are tremendously important as marketing tools for business today. Professional website developers, though very good at what they do and indispensable if you can afford them, are many times simply too expensive for many of our clients. I've been searching for an efficient way to assist our clients' in getting a professional looking site they would be able to control and manage themselves to promote their businesses at minimal cost. Then I met Camilla Downs, she's a web marketing consultant heaven-sent for many of our clients. We've put together this workshop to meet your needs. I highly recommend it. There are only 12 spaces available so please read the following information on the workshop now to see if it makes sense for your business. Or, sign up now!"
Debra Deming, MBA
Business Development Advisor
Nevada Small Business Development Center
What is the Cost and Commitment?
Four evenings of your time, and $450 for the workshop. This same training and assistance would cost you $850 if Camilla provided it to you in one-on-one consultations.
You will also need a domain name and site hosting, which we will set up unless you already have them. This will cost you approximately $60 per year.
When and Where?
The workshop will be held in the computer lab at the UNR Redfield Campus from 5:30 p.m. to 9:00 p.m. on Tuesday and Thursday, July 15th and 17th, and the following Tuesday and Thursday the 22nd and 24th.
What you will get out of the workshop:
You will learn the purpose of a blog as it relates to your business, and how to stay on course to success. You will  learn the definition and history of a blog and how to determine and write content. You will get hands-on experience building a blog site. You will also learn how to market your site, allow people to subscribe to your site, and be able to monitor and track the traffic & use patterns of your site.
What you will walk away with:
At the conclusion of the workshop, you will have a turnkey website that by its nature and structure will appear in the top rankings of search engines. You will have a site that YOU can maintain and edit without having to wait or pay for an HTML programmer. You will have a site that you can change the look of YOURSELF with very minimal effort. You'll be able to monitor the effectiveness of your site.
You will have a blog that turnkey and ready to go. You will be set to start writing your articles, set to have current clients and friends subscribe to your entries, and set to participate in social bookmarking/networking sites.
12 benefits and advantages of building and using a blog website are:
1. The cost is a small fraction of having a professional web developer designed and programmed site.
2. Blogs are built search engine optimized so your site can be more easily found when someone is searching for your products or services.
3. You can have your site up very quickly, once you know how, it can be done in a matter of hours not months.
4. The entire site, including the tools, and the publishing platform, are web based, so you can create and maintain your site from any computer with an Internet connection. You can even publish content from your handheld device if you like.
5. You are in control of choosing the design, features, look, and feel of your site.
6. You can easily add audio and/or video content to provide product demonstrations or interviews for your clients and customers.
7.You do not have to pay or wait for someone else to get around to making changes, edits, deletions, or additions to your site. You can do this yourself in a matter of minutes, and once you hit the publish button, it's out there immediately.
8. A blog site allows you to create a two-way conversation with your customers and clients.
9. Your clients and customers can subscribe to receive notifications immediately when your new content is added, so you won't have to hope they come back to your site.
10. Blogging builds your credibility through the articles you write and can establish you as an authority creating trust among your potential customers or clients.
11. Your content can be used as an information product, or serve as a launching point for other services or products you offer.
12. It can serve as an added networking tool - online and offline you can direct potential clients to your site.
The Workshop Instructor:
Camilla Downs, the owner of Corner Your Market - Reno, www.cymreno.com, is an effective and experienced web marketing consultant. She created this workshop in response to the frequent requests she has been receiving from small business owners asking for inexpensive AND effective websites.
The Structure of the Workshop:
- The first evening, we will cover setting up the domain name and server hosting. We will also discuss the history of blogging, the purpose of a business blog, staying on course, and we will brainstorm ideas and concepts before you begin developing your site.
- Second evening, we will install the software on your hosting server and begin installation of layouts, features, plugins and widgets.
- Third evening, we will finish installing plugins & widgets and install Feedburner, Google Analytics, & set up accounts on social bookmarking sites.
- Fourth evening, we will finish creating your site with the addition of social bookmarking sites, and once again discuss how to keep your content current and relevant, and the insider secrets of marketing your site.
Bonus Offers:
First 6 people to sign up will receive one month free advertising in the CYM Reno e-newsletter (a $50 value).
Everyone who signs up by July 10th will receive one month of weekly email coaching from CYM. Each week for 30 days you will receive a message from CYM Reno reinforcing lessons from the workbook, and guidance and support in reaching the goals you have set for your site. (a $100 value).
All class participants will receive a 20% discount on the upcoming "eMail Marketing" workbook.
All class participants will receive a 20% discount on CYM Reno's Connect Your Biz ( www.connectyourbiz.com) link program.
Everyone will receive a free take-home "Blogging for Business" Workbook a $79.95 value.
Sign-up Today Class Size is Limited to only 12
To allow the instructor to assist each person individually the class size is limited to 12 participants. Please sign-up as soon as possible before the class is filled. Currently this is the ONLY workshop scheduled. We will consider future workshops as interest dictates.
How to Sign-up:
Go HERE to visit the event detail page on the Nevada Small Business Development Center website Training Calendar. Click the "Book Event" button at the bottom of the page.
Questions?
If you have questions, or want to discuss the program before you sign up, call me at (775) 327-2338, my direct line at the Nevada Small Business Development Center.
Debra Deming, MBA
Business Development Advisor
Nevada Small Business Development Center
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